- 16 Mar
The 3 Best Food Groups to Eliminate for Quick Weight Loss
We all know losing weight can be a struggle, but if just one of these types of foods is being consumed on a regular basis, it can impede your weight loss progress.
- 02 Jan
'Challenge' Your Clients to Grow your Business in 2018
All members of your fitness business are connected through common fitness goals like feeling better and stronger, or just living healthier lives. Your studio or gym’s services, whether yoga/pilates, TRX, or anything in between, translate to a unique and personal connection that your community shares. So if a strong connection with your customers is the key, what's a proven strategy to help boost this?
- 22 Nov
5 Tips to Get the Most out of Your Personal Training Services
From our experience here at Trainerize, we know that personal training is most effective when combined with the engagement and tracking that come from using a fitness app, such as Trainerize. There are a few reasons why–like transparency between the trainer and client, and the accountability that is put on both the trainer and client to stay committed, and on track.
Since we want you get the most value possible from your Trainerize trainer, we’ve provided a few tips below to get the most out of your personal trainer services.
- 07 Nov
Power of Visualization in Fitnesss
When you take on a new client, do you ask them what their goals are? Of course, it’s critical, right? Before you create a plan for them, you find out what brought them to you and what they want to change; where they are today and where they want to be.
- 13 Oct
What's your X factor in Fitness?
It’s more critical than ever to have an online presence – a brand -- that validates you and your services. But branding is about more than having a color-coordinated website and posting a sign in the gym. Sure, you have to do those things, but they are not enough today.
Here’s a key distinction: Presenting your brand isn’t a one-time event. It’s an ongoing process through which you, as a fitness professional, continually demonstrate the unique value you deliver to your prospects and clients.
- 07 Sep
Generate Hundreds of Fitness Leads
Over the past 18 months, my team and I have generated thousands of leads for hundreds of fitness studios and independent gyms around the world. In doing so, we’ve spent a ton of time and money testing and figuring out exactly what does and doesn’t work when it comes to lead generation for fitness business. And that’s exactly what I share with you here today.
But before we dive in, let’s define exactly what we consider a lead. This is someone who gives you their first name, last name, email, and phone number in exchange for an offer at your studio or gym.
- 05 Jul
What's in a Business Name?
Names are important, whether your business, website, brand….heck, even our pet names are important. A name can be the first thing entrepreneurs think of when they have their first vision of what they want to build or create. Because, when it comes down to it, it’s all about identity. I’m not a glorified business strategist or advisor, I can only speak to my personal experience from starting Evolution Nutrition, but it’s a path I feel can provide some insight to businesses that are just starting out or really haven’t landed on a true brand name or identity yet.
- 28 Apr
Periodized Personal Training
How do we not only gain new online training clients, but also keep them as paying clients long-term?
It is very common in this industry that someone might purchase one or two months of training, then not get the results they hoped for, or just lose motivation and fall off the bandwagon. It’s much like the idea of people buying a bunch of fitness equipment for their home gym with every intention of using it, and then within weeks the equipment makes for coat racks.
- 16 Mar
Finding Success - Personal Trainer
We’ve all been told we won’t get anywhere without ‘hard work.’ That you have to be willing to knuckle down and put your nose to the grindstone, work longer hours and out-hustle your competitors. The essence of the American rags-to-riches story is this: You can never quit.
Yet there are times when it makes complete sense to quit, like when a technological innovation provides a massive short cut; https://www.evolutionnutrition.com/
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